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Tag Archives: comic book advertising
Comic book ads: Haunted house bank
Here’s an ad I remember even if I didn’t have the product it advertised.
The Haunted House Mystery Bank looked cool in the ad and videos I’ve seen online suggested it was indeed cool. You place a penny in a particular spot and the doors open and a ghostly figure comes out and grabs the coin.
The bank was battery operated and made of metal, but I love the ad – which appeared in comics in the 1960s – itself. The artwork is cool and primitive and the copy is appropriately breathless and jokey at the same time.
Online sources indicate this was a “Disney Haunted Mansion” bank, but I’m not sure about that. Check out that ad. No mention of Disney. You’d think they would have marketed the product with the Disney name.
That price, by the way, separated a lot of us out of the possibility of buying this bank. How many kids in the 1960s had six bucks for something from a comic book ad? How many kids had parents who would let their kid send off six bucks?
Comic book ads: Superman on TV
I poured over comic books when I was a kid, memorizing not only the stories but artist and writer credits and even the ads.
This one pre-dated me – it ran in DC comics when the original “Adventures of Superman” series ran on TV, 1952 to 1958 – but it’s a nice example of cross-promotion in house ads.
And how nice that it steered people toward their daily newspaper.



