Tag Archives: ebook

Playing with book pricing and formats is an interesting experience

Some of you might know that in October I lowered the $9.99 price of my book THAT OCTOBER to $1.06. It was a pricing stunt, of course, and I increased the price to $8.99 today (although as of this writing, it was still $1.06).

Authors and publishers who’ve played around with prices before know there’s some fascination to watching what happens. No surprise that people are motivated to buy when the price is reduced and we saw a nice bump in sales all October long and the first week-plus of November. (The kindle version came out September 1.)

Royalties were down, of course, but we expected that, and that isn’t the primary point anyway, because I wasn’t going to get rich off sales at any price. (Maybe those solid gold editions I plan for the holiday season will take care of that!)

But practically giving the kindle version away caused the book to jump into the top 100,000 titles on kindle for a short period, which was very cool.

Also interesting was a price change I made in the paperback edition, which came out June 1. Most sites, like B&N and Powell’s and Bookshop dot org, have been selling it for the recommended $24. A few have knocked that price down a couple of dollars.

Recently I created a link to buy THAT OCTOBER directly from the printer, Ingram Spark, and at a discounted price of $20 for the paperback. It’s given the paperback a modest boost in sales.

We’ll probably run some other price discounts in the coming months, to get the book and ebook in more hands and to continue this experiment,

Here’s a link to get THAT OCTOBER for $20 from Ingram Spark:

https://shop.ingramspark.com/b/084?params=J7whM7pHUaWJ8Yo51MkumOJTtw3j1gvNLmIfhQBGBMi