Tag Archives: publishing

Filling the void in indie publishing? Is that possible?

I won’t pretend to sum up the weird state of small publishing here. If you’re been following the world of indie and small publishing, you know that 2025 has seen some small imprints go out of business – in some cases leaving authors unpaid – and others purport to try to fill that void.

I’m not sure that Constellate Creatives’ publishing arm, Constellate Publishing, the enterprise I’m affiliated with, will fill that void. For one thing, we can’t be all things to all people.

But as we started Constellate’s venture into editing – developmental editing and copy editing — and publishing and marketing a few months ago, it became obvious that somebody needed to be around to step in and catch a few worthy projects. Or maybe juggle chainsaws.

It’s making for a 2026 I’m really excited about. Constellate Publishing will publish my novel SEVEN ANGELS but there’s a diverse lineup of books on tap for the first two quarters of 2026, including a book of mindful self-help, a book of poetry, my novel and two by Jill Blocker, a reissue of her WHAT WAS BEAUTIFUL AND GOOD and her new novel, HAPPILY AFTER EVER. The latter is what’s increasingly termed a “new adult” book and will appeal to readers post-YA in their reading interests.

I’m proud to have noticed that every book besides mine is written by a woman and even mine has a cast of woman as protagonists.

And note the slide I’ve posted above: Constellate Creatives is offering editing, publishing and marketing services, or some combination of those, and at socially-responsible fees based on the regional wage in each writer’s local economy.

Some of us love to edit copy and help with developing your work. Others (raises hand) love marketing. Yes, I’m weird like that. We can’t promise that PR about your book will land on large market-share sites like KTLA, where our news release announcing our slate for the first half of 2026, was picked up. But we’ll be pitching your work and you won’t have to deal with the dreaded marketing.

There’s a button somewhere on the CC site that will lead you to a free consultation. We might be able to answer some questions for you.

https://constellatecreatives.com/

Bring your story to life

I’ll never forget seeing my novel THAT OCTOBER in the bookstore at Bouchercon, the world mystery convention, in New Orleans this summer. I geeked out and thanked the woman from Garden District Book Shop, which ran book sales for the NOLA Bcon, several times over the course of the conference.

I’ve been writing since I was in high school and over the decades in the newspaper business I won more than 30 first-place journalism awards, both state and national. I’m the co-author of four best-selling, award-winning true crime books.

But there was no experience quite like seeing THAT OCTOBER among books from other authors, available to anyone. (It’s all over online booksellers too, but again – having a novel that someone can pick up is an incredible experience.)

That’s a big reason I’m working with my longtime friends at Constellate Creatives to help other writers with developmental editing, copy editing, cover design, interior design, marketing and publicity including social media.

Maybe some of this perception was all in my head, but at the time of my first Bouchercon, in Nashville in 2024, I didn’t have a book in print and it felt very different to be in NOLA in 2025 with a book that people could literally pick up and purchase.

Constellate wants to help you with a goal of getting your book in readers’ hands.

There’s a button you can smash – as the young people say – on the site to ask about a free consultation.

We’re writers just like you. We’ve got some ideas.

It should be obvious, but if you write, you’re a writer

I was interviewed for a podcast recently when I was back in Indiana promoting THAT OCTOBER and I ended a question with an off-hand comment that I’ve verbalized before but this interviewer said she really appreciated it.

“If you write, you’re a writer,” I said.

That seems obvious enough, but I think some writers feel like you’ve got to attain some particular level of success, or something, to consider yourself a real writer:

You’ve got to finish every story or article or book that you begin. You’ve got to publish every story or book or see it published. You’ve got to be paid for every one. You’ve got to be published by a prestigious site or magazine or anthology or publishing house, all to be considered a legitimate writer. (Now that I write that sentence, I can’t imagine what a “legitimate” writer would be anyway.)

None of those things are necessary to being a writer.

For certain, it’s a good thing to finish what you’re writing. That’s good discipline and a sign that you’re able to follow through, even if it’s not your best work. It definitely would be a cool thing to try to get every story or book you write published, but no way in the world does that happen to every writer (maybe to Stephen King or Lee Child, and probably not even them).

Getting paid or being published in some cool place is super and I highly recommend it. But that’s not the definition of being a writer.

Sitting down at your keyboard – that’s mine in the photo; please disregard the random junk in the keys – is part of the definition of being a writer. Or sitting down with your notebook or legal pad and your favorite pen.

You’re also a writer if you’re sitting in a comfortable space, staring out the window, watching random squirrels frisk their way past enjoying the sun, or watching the headlights and taillights of passing cars cutting through the dark. While you’re sitting there, you’re probably thinking about stories or coming up with ideas of ways to execute a scene. Or you might just be letting your imagination roam. You can do the same thing while mowing the lawn or watching TV or listening to music.

There’s enough anxiety and imposter syndrome for writers, and always has been, about writing or what they hope to write or what they have written to feel more of it because they’re not turning out a thousand sterling, perfect words every day.

If you’re exercising your imagination, if you’re mulling over characters or phrases or plots, if you’re making notes or writing it out longhand or you’re dashing out a couple of thousand words every day – even if you go back and start over – you’ve accomplished your goal.

You’re a writer.

Am I telling you to self-publish your novel? Well …

Okay, this post comes with SO MANY caveats.

It’s very, very early in this process.

A few random sales can prompt big movement among the lower reaches of Amazon’s sales chart. Believe me, I’ve seen this with our four true crime books, which were published by History Press.

And ultimately this won’t put a lot of money in my pocket or, if you follow this path, yours. We didn’t become writers to make money, did we?

But today I checked the sites selling my novel THAT OCTOBER – Bookshop, Barnes & Noble, Powell’s Books and Amazon among them – and was surprised to see that on Amazon, the book was marked with a “#1 New Release in Teen & Young Adult Law & Crime stories” label.

On the mobile Amazon, this:

A red banner. As opposed to a Bruce Banner.

So I don’t know any more today than I did yesterday about how my book is doing or will do, before or after its June 1 publication date. (That’s five days away as I write this.)

But it looks like it hasn’t hurt to self-publish the book, in paperback, through Ingram Spark.

I can’t tell you what to do. Your scenario is not like mine. I’m a guy who doesn’t have years to take the traditional publishing route. I hadn’t really thought about self-publishing until last fall, when my friend and editor Jill Blocker, who had self-published one language edition of her great book WHAT WAS BEAUTIFUL AND GOOD, suggested I might want to consider it. Jill did all the heavy lifting and my friend and artist Sara McKinley created an incredible cover that has sold at least as many copies of the book as the promise of what’s between the covers.

So should you self-publish? Maybe. There’s no doubt there’s much more prestige in being published by an indie or small press, not to mention a big publishing house, compared to self-publishing. Some people will always look on self-published books as “vanity” books. That doesn’t bother me at all.

I hope you like THAT OCTOBER. I don’t expect to make much, if any, money off it. I encourage you to buy it (the ebook version is coming) or borrow it from your local library. Libraries do a lot of society’s heavy lifting, and I would be thrilled if you read it or any of my books through a library,

But I will say I’m not, not encouraging you to self-publish. This is working so far for me.

If there’s any questions I can answer, look me up on BlueSky or on my Facebook page, which is called, in a blindingly brilliant move, Keith Roysdon author.

Social media and selling books

You think that guy looks insufferable there, wait until a few more weeks pass. You’ll be sick to death of him.

My 1984-set crime novel THAT OCTOBER publishes June 1. It’s available now for pre-order on the usual bookselling sites, although I encourage you to purchase it through the least harmful to society one.

I hope you like the book. The authors who were kind enough to read it and give me some comments that I could blurb seemed to like it, citing the 1980s nostalgia content and the twists and turns of the plot.

Although THAT OCTOBER is self-published, there’s nothing especially straightforward about marketing a book these days. Unless you’re a huge author, you have to flog your book to potential readers. That’s usually done through social media.

There are a lot of authors who innovate in how they market their books. Some include odd tidbits they came across while researching and writing their book, and I’ll probably do some of that. Some authors post recipes true to the time period or story. Others, notably Beau Johnson, make and post creative videos to publicize their work. Beau’s videos are hilarious and effectively promote his books, including LIKE MINDED INDIVIDUALS, which continues Beau’s multi-book storyline of anti-heroes who punish the worst criminals on Earth.

Since social media is important to promoting our books, it’s especially tricky to do so in a manner that doesn’t promote some of the worst humans around, including the owners of the former twitter and Facebook and related platforms.

I don’t spend a lot of time on the former twitter anymore, mostly just to check on friends who still post there as opposed to a slightly more “clean hands” site like BlueSky. For the past week, I’ve tried to observe a week-long boycott of Facebook-related platforms, breaking that only to note a rare earthquake in East Tennessee and a Mother’s Day post about my mom, who left us nearly 20 years ago.

But I’ll continue to post on my author page on Facebook to publicize my writing. It’s not a decision I’m entirely comfortable with, but Facebook is still a place where people go, and authors are expected to have a social media presence there.

Anyway, god go with you in the next few weeks (months? years?) as you see me posting here and on social media to promote THAT OCTOBER. I hope you tolerate me and I hope you like the book.

Some honesty for you: Self-publishing my novel THAT OCTOBER and rethinking short story writing

A quick update to start things off: My editor and I pulled the trigger on THAT OCTOBER the other day, uploading the book for self-publishing. What’s next? An electronic proof, then a print proof, then ARCs, then the electronic edition and getting the book in front of as many people as possible.

Writing the book felt easier and more straightforward than self-publishing, it seems. But we’re pushing forward with the book after some technical red flags about the cover. We think it’ll be okay.

Uploading the book came within the same 24-hour period of getting my latest short story rejection. I don’t think I’ve placed more than a short story or two so far in 2025, after a good year in 2024 with about a dozen short stories sold or accepted. One of those has a very long lead time and will be published on December 21, 2025. In the meantime, I’ve got several stories out on submission that I haven’t heard back on.

So it felt like a good time, frankly, to reassess what I’m doing with my writing.

I’ll continue to write pop culture pieces for CrimeReads – my latest, about men’s adventure magazines of the 1950s-1970s, was published today. I’ll have other non-fiction pieces out there too.

But as much as I loved writing short stories – and there’s no doubt it’s a thrill to see them accepted and published – I’m not going to chase every call for submission I see anymore. I’m going to write short fiction more strategically, and I hope to make good on my one 2025 writing goal, besides getting THAT OCTOBER out in the world: targeting the biggest – and most competitive – markets with my short fiction.

This will let me focus my remaining brain cells on the most important tasks I can take on.

And it’ll free up some time to work on my next crime novel.

I haven’t written a novel since I finished THAT OCTOBER in 2023. I’ve got two previous novels that I might revisit, but I want the thrill and enjoyment of writing something new – which will have the added benefit of letting me throw some characters I created for unpublished novels as far back as the early 2000s into the mix.

So I’ll update y’all here, of course, as well as socials like my BlueSky account and my author page on the accursed Facebook.

It’s a good time, with everything in chaos, to exercise a little control over what I’m doing.

I think we can all agree that exercising some control over what we can control these days is a good thing.