Tag Archives: mental-health

Going viral, social media, dystopia and books

I went viral on social media – two different social media, with two different posts – over the Fourth of July weekend.

(This is not a pat myself on the back post. I think there’s something interesting that’s happened here, beyond the viral-ness.)

The first post that went viral is the one above. On Saturday, I was in the Barnes & Noble bookstore near me and took a picture of the first table inside the door. If you can’t tell from the picture, it’s a display marked “Dystopian Vibes” and offers books including “1984,” “Animal Farm” and the works of Margaret Atwood and Octavia E. Butler.

I thought I’d snap a picture and post it and thank Barnes & Noble for putting these books out there so prominently. Yes, that placement encourages sales. Yes, it’s ultimately a big corporation trying to move copies of books. But it’s something.

I thought the post might get some traffic, but I never get a lot of engagement, even with 3,000 Bluesky followers.

By Sunday afternoon, this was the response:

380 accounts reposted my post, which got 2,700 likes.

This is a multiple of thousands the reaction I was expecting. I had to mute notifications on the post.

That wasn’t all, though.

I saw a bitterly amusing meme on a friend’s Facebook account – there was no indication on the account who originally posted it – and I posted it on various social media, including Instagram, which shares posts to the social media app Threads (which I don’t use much).

Here’s the post, and the reaction:

Believe me when I tell you, I usually don’t get 600 likes on Threads, a social media I barely use.

So what’s the upshot to all this, besides a little more engagement and traffic to the companies that own Bluesky and Threads, the latter the detested Meta? (The even more detested Twitter turned up with very little notice of either post, by the way.)

The upshot, it seems to me, is that there’s a lot of interest and engagement in posts about our currently untenable, dangerous and yes, dystopian path.

That’s a good thing, that people are engaging in posts critical or even acknowledging the path this country is on.

And, as a bonus, the Bluesky post shows a ton of engagement about books that forecast, define and address our society.

There’s nothing more encouraging than the realization that people are engaging with literature that calls to light our current peril.

So maybe a small percentage of the frogs in this slowly boiling pot of water are aware they’re in a slowly boiling pot of water. I hope.

To nom-de-plume or not to nom-de-plume? Too late for me!

Every once in a while, I’m taken aback when a writer who I kinda thought I knew isn’t actually who I thought they were. I’m not talking about any kind of betrayal here, dire or otherwise. I knew them only as a pen name and didn’t realize that fact.

There are a lot of worse identity crises out there, such as what happens when you deadname someone. But I still get surprised when Facebook suggests I send a friend request to someone and I don’t recognize the name but I know the face.

I realize, stupidly, belatedly, that they publish under a pen name.

I am, unfortunately, 50-some years past the time I could have used a pen name. That’s because in a very small circle of people, I’ve been known since I was in high school. That’s when my first article, under my byline, was published in the newspaper. I haven’t been out of print since 1977.

And when you have an unusual last name like mine, you’re pretty easy to find. Remember the days we were all listed in phone books, no less city directories? (The latter, if you don’t remember them at all, were phone book-style directories that let you look someone up not only by name but by address and, in reverse-directory style, by phone number. And when you looked them up, it told what they did for a living. I’m not sure city directories were any worse than the many ways you can find out about someone now, but they were handy tools for newspaper reporters and probably nightmarish for everyone else.)

(I literally remember using the city directory to find people who, according to court records, might have been victimized by a corrupt judge, some willingly. It made for some awkward conversations when someone came to the door, let me tell you.)

So I’ve never been able to take refuge in anonymity. I know this was frustrating for me and for my family, particularly when someone would call on our home phone – remember those? – to give me grief about something I’d written.

My relative high profile, as compared to people who didn’t work for a newspaper, led to some pretty awkward moments. Sometime I’ll recount one for you over a beer or coffee. You might throw your drink in my face when you hear it, though.

Anyway, it’s too late now for me to adopt an anonymous personna like the superhero the Question, pictured above. Moving to another state has given me some relief from running into people I wrote about, though.

If I get that kind of “hey, it’s that guy” notoriety again, maybe I’ll start wearing a full-face mask and fedora.